how I help brands grow:

my work in digital marketing.

Content Marketing

  • Content Strategy.

    I help you determine the types of content to create by combining current trends, industry knowledge, and business goals.

    A bespoke content strategy makes sure you have the right content pieces in place for the right moment. My strategies position organisations as thought leaders wherever your audiences are gathering.

  • SEO Optimization.

    The right keywords can make all the difference. That’s why my content pieces and strategies are grounded in SEO and SEM.

    Even the most well-written, well-designed content won’t be read if it can’t be found. I use a combination of long-tail and short-tail keywords to drive organic search.

  • Data Analytics.

    It’s important to make sure each content piece is serving the larger scheme of your content marketing.

    That’s why I make sure all platforms, from Wordpress to Hubspot and Mailchimp are all delivering the data needed to make informed decisions on performance and results.

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Social Media Marketing Services.

  • Social Media Strategy.

    There’s no point in putting together Instagram Lives if your target audience is gathering on Twitter - that means it’s time to participate in Spaces.

    A tailored social media strategy with a definitive voice and tone helps you stand out. My strategies can help you cut through the noise, increase your reach and cultivate an engaged audience on social platforms that make sense for your business.

  • Social Media Management.

    Social media requires constant attention and nurturing. I curate a perfectly seamless social media presence that increases reach and impressions with planned and trending posts.

    An editorial calendar with a plan for key days, upcoming campaigns and even the empty days of every month means your social platforms will never be quiet.

  • Social Media Training.

    The more faces and personalities we can show on social media, the better it is for brand transparency and authenticity. That’s why I try to involve internal teams and external partners in content creation.

    I develop social media workshops and training modules for interested teams so they can do social media take-overs, take us in a “Day in the Life” stories, and help audiences know what we do behind the scenes.

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